Another way of looking at this is that 250 calories is 1/8 of an entire day's 2000 calorie limit and 1/10 of a 2500 calorie daily limit. You often see 2000-2500 or so cited as some kind of reasonable average for non-athletes.
Then there's Insulin Shock and Awe- if we hit our pancreas with 69 grams of sugar in the span of 30 minutes and don't immediately enter the Iditarod race, we inexorably edge ourselves closer to Type II diabetes. Which is a national epidemic. Some folks who study these things estimate that one out of three Americans will be a Type II diabetic in coming years.
Then of course there are cavities. The longer I'm in practice, the more I believe that, in America at least, more than half the reason for cavities is from liquid sugar sources.
My medical advice is to avoid "regular" soda entirely, or to consume the most minimal amounts on occasion.
In any event, this is pretty interesting:
as is this:
Also, so many news headlines contain phrases like "Soft Drink Consumption May Contribute to Childhood Obesity" and I have to wonder at that word "May". "Does" is the truth of it.
We simply don't need an entire week's worth of sugar in an hour- at any age.